Live Media, Event, Immersive, Experience, Projection, Expo, Spatial
Motion design works with rooms, stages, projections, architecture, performers, screens, and live timing. It demonstrates scale judgment, spatial dramaturgy, audience orientation, stage logic, atmosphere, and the ability to make media feel like part of a physical situation.
DOUGLAS X GLOW
Desing, Design Concept, Animation revolving Panels
produced by nowadays, douglas cosmetics
Fotos: ©Marcus Zumbansen www.dokuvent.de @doku.vent
Task: Shape beauty retail atmosphere through design in motion and spatial media.
Method: Brand-to-environment translation through booth rhythm, motion-led atmosphere, sensory architecture, and a bold, fresh design world translating youth, cosmetics, glitter, and glow. Designed and animated the revolving LED panels that opened the Douglas booth at GLOW 2018.
Result: A motion-led booth environment for beauty retail presence. An anchor installation reflecting Douglas’s #FORWARDBEAUTY strategy and directing the full program flow of one of Europe’s leading beauty conventions.
MYTHOS MOZART VIENNA WITH REFIK ANADOL
Frame by Frame & AE Animation, Atmospheres, Character Animation, Particles, Lights, Dust, Reveals, Growth, Water, Nature
produced by Arx Anima Vienna 2022 - ongoing
Task: Set a visual-media opening for an immersive cultural experience.
Method: Cultural-memory translation through classic paintings come to life, with pacing, spatial orientation, the creation of atmosphere, and cinematic sequence. Designed and animated the intro to the journey through “Vienna 1791 – Mozart’s City,” featuring 360-degree projections of 18th-century Vienna.
Result: An opening sequence integrated into an ongoing immersive Mozart experience. The exhibition continues to attract attention for its immersive multimedia format, offering visitors a journey through five distinct rooms that blend music, art, and technology.
PHARMACEUTICAL COMPANY YEARLY EVENT
Projection Design, Motion Design, Visual Concept
Projection Design, Motion Design, Visual Concept
Task: Create large-format projection visuals for a pharmaceutical company’s yearly event.
Method: Developed a soft, luminous visual system combining human silhouettes, macro-organic imagery, circular image fields, light paths, and restrained typography. The projection language connected people, science, growth, and shared direction across the event space. AI-generated macro imagery, composited with live-action silhouettes, typography, and motion design into a large-format projection system.
Result: A coherent stage-media system that turned corporate mission content into an atmospheric event environment, avoiding a slide-based look and giving the yearly meeting a unified visual presence.
KUNST AM BAU - INTERAKTIVE BILDFLÄCHE
Art Direction, Live Media Design, Animation, Interactive Projection
Frankfurter Welle, Die Welle, DIFA, DesRes, ProKaB
Task: Create a projection animation for the outdoor water feature at Die Welle.. Die Frankfurter Welle, later marketed as Die Welle, is an architectural office ensemble in Frankfurt’s Westend near Alte Oper. It was built from 1998 to 2003 after plans by JSK and named after its wave-shaped building form. Between the building sections runs a publicly accessible promenade with an artificial watercourse recalling the former Leerbach.
Method: Architecture-to-water translation through floating typography, particle fields, black-and-white motion, and fluid letter behavior. The animation treated the fountain as a moving projection surface: text and signs drifted, gathered, dissolved, and reacted like water, turning the site’s artificial watercourse into a digital image field.
Result: A Kunst-am-Bau projection that connected the site’s wave-shaped architectural identity with its outdoor watercourse, extending the building into animated surface, light, and moving information.
BIG DADAISMUS - VINCE EBERT
Keynote Stage Visuals Animations
Keynote Stage Visuals Animations
Vince Ebert, Herbert Management, Muno & Manteuffel
Task: Create a stage animation for Vince Ebert’s format Big Dadaismus about digitization, Big Data, and the absurdity of data belief.
Method: Concept-to-stage translation through typographic fragmentation, pixel dissolution, data-stream logic, and portrait transformation. Vince Ebert’s figure dissolves into data and re-forms as a data-stream brain, turning the human head into a temporary carrier of numbers, code, and digital signal flow.
Result: A stage visual in which the speaker is visually absorbed by data and reconstructed through it. The animation made the format’s core idea visible: digitization as data overload, system logic, and a new form of quasi-belief entering the human mind.
DOUGLAS REBRAND LAUNCH WITH PETER LINDBERGH
Video Strategy, Editing, Design, Particles, Animation, Direction
Douglas Cosmetics, nowadays, Hofkapellmeister
Task: Extend a photographic campaign language into a live brand environment.
Method: Image-to-space translation through moving texture, structure, atmosphere, and 360° spatial design. Designed and animated the full immersive environment for the unveiling of Douglas’s new corporate identity and global campaign shot by Peter Lindbergh.
Result: A brand launch environment shifting the campaign from static image to cinematic spatial presence. His stills became moving space, structure, form, and texture reinterpreted into a 360° motion experience. I extended Lindbergh’s iconic visual language into video, building the flowing spatial atmosphere that opened the event. Covered across European media, the event marked a major shift in Douglas’s public presence.
Mondial de l'Automobile, PARIS - THE NEW SEAT LEON
Art Direction, Design, Animation
produced by Pixomondo, DeVries
Task: Translate automotive brand presence into a live spatial and visual identity.
Method: Brand-to-event translation through rhythm, visual identity, scale, presentation environment, art direction, and motion design for two major automotive stage productions.
Result: Art direction and design for SEAT’s 2012 Paris Auto Show presentation, supporting the launch of the new Leon and strengthening SEAT’s live brand presence.
ANCHOR AWARDS REEPERBAHNFESTIVAL, KEYCHANGE
Stage Visuals, Concept, Story, Illustration, Typography, Animation
Stage Visuals, Concept, Story, Illustration, Typography, Animation
Chris Guse, Su Holder, Domez Dombrowski, Chrisse Kunst, Joshua F. Premkumar, Svenja Birth, Bosepark, CBE, mySundays
Reeperbahn Festival / Keychange, 2017, 2018, 2019, 2022
Task: Create stage visuals for the Anchor Award ceremony across several editions, turning award-show segments into bold music-driven visual scenes.
Method: Music-culture-to-stage translation through handwritten typography, setlist logic, concert fragments, award satire, backstage mythology, crowd memory, smoke, light, rough textures, and timed screen dramaturgy. In The Setlist, words from a sound collage appear on the gauze, gather like memory fragments, and form a setlist before the stage opens.
Result: Stage visuals that treated music culture as lived memory, attitude, ambition, irony, and collective experience. The visuals gave each ceremony a distinct emotional and graphic layer, from intimate concert traces to exaggerated award-business fantasy.
INSURANCE Company, annual kickoff event
Art Direction, Live Media Design, Animation
Art Direction, Live Media Design, Animation
Berlin, Maritim Hotel
Task: Create a coherent live-media environment for an event across day and evening program, including the keynote appearance of the CEO on an 18-meter-wide rear-projection stage.
Method: Corporate-theme-to-stage translation through panoramic projection, data-city imagery, digital-network aesthetics, golden protection fields, responsive visuals, and interactive programming. The stage world connected Digitalisierung, Internet der Dinge, risk, insurance, and protection into one visual system. The CEO performed in front of the projection and triggered live visual reactions across the screen.
Result: An interactive keynote environment in which the speaker, projection, and corporate message became one live system. The 4:1 stage format turned insurance from an abstract service into a spatial image of digital risk, networked life, and protective structure.
REGISTAN FESTIVAL, SAMARKAND, UZBEKISTAN
Animation, Motion Design
Lux Fero, Thomas Müller, Christian Schumann
Task: Create media sequences that state the country's innovation and technical progress by projection mapping onto the monumental UNESCO heritage architecture of the Registan Square.
Method: Cultural-identity-to-futures translation through hi-tech visualization, large-scale 3D projection mapping, and architectural media composition as part of the Lux Fero design team.
Result: Projection mapping across Registan’s monumental architectural context, connecting contemporary digital art with Uzbekistan’s architectural heritage.
RAMMSTEIN "Mein Teil" STAGE COMMERCIAL TEASER
Illustration, Animation, Storytelling
Universal Music, Rock am Ring, Release Teaser, Stage-Break Commercial
Task: Create a short release teaser for Rammstein’s “Mein Teil,” played as a stage-break commercial around live/event programming.
Method: Song-to-teaser translation through aggressive typography, hard yellow-black contrast, cut-up letterforms, impact shadows, distortion, and abrupt graphic interruption. The line “Du bist, was du isst” becomes the visual hook: fragmented, forced into motion, and treated like an attack rather than a slogan.
Result: A compressed release teaser that announced “Mein Teil” through the song’s cannibalistic provocation, turning the lyric into a brutal typographic signal built for fast recognition during an event break.
For more information about Carolin Vedder, Design Futures, Multisensory Design, and Sensory Branding, please visit:
MORE SOON:
THE BAUHAUS MISSING SCENTS (2019–)
Task: Extend Bauhaus color and form logic beyond visual design. How does color and form smell?
Method: Design-history-to-sensory translation through crossmodal mapping, perceptual composition, and sensory-system thinking.
Result: A multisensory system translating Bauhaus logic into scent, sound, motion, and spatial perception.
TURBOBIER STAGE VISUALS (2023)
Task: Translate punk-rock energy into live visual behavior.
Method: Performance-to-stage translation through rhythm, disruption, density, timing, and audience intensity.
Result: Animated stage visuals carrying live-performance energy and narrative in visual form.